ARCHIVE July2018

3 Reasons Marketers Should Care About Data Governance
Emma Hilton, contributing writer at ZAP Data Hub, discusses why she gives a hoot about data governance, and why you should too. Data is the lifeblood of modern digital marketing. As marketers, […]

How a Decentralised Ecosystem Will Change Big Data Analytics
Since the awareness of the availability of Big Data hit the business world in the early 2000s, more and more organisations have switched to data-driven approaches to everything from hiring to product […]
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Prospects and Challenges of Applying Big Data in Education
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The Power of AI in Social Media
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Using Predictive Analytics to Assess the ROI of a Startup
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Fighting Back Against Phishing: A Workplace Concern