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Big Data and VoIP: How Informed Analysis Can Direct Smarter Strategies

As digitization continues to proliferate into almost every aspect of our lives, the amount of content that is created, distributed, shared and stored has grown exponentially. Over the past decade, this movement […]

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Why Inconsistent Definitions Wreak Havoc On Analytics

Everyone who has lived within the world of analytics has seen cases where different parts of a business have made use of slightly differing definitions of core business metrics. Sometimes these differences […]

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5 Major Ways in Which Artificial Intelligence is Disrupting Digital Marketing

Artificial intelligence (AI) is expected to have a remarkable impact on the digital marketing industry in the coming years. This technology is being used to maintain relations with customers, assist them with […]

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